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RSM Go To Market AI Strategy
Project type
Internship Project
Date
May 2025
This project explores the evolving intersection of marketing and artificial intelligence, with a focus on practical insights on B2B marketing.
The goal is to identify actionable trends, filter out hype, and surface opportunities for innovation across key marketing areas to which will help RSM, and the Demand Acceleration Team strategize and navigate the rapidly changing AI technologies.
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